I am glad we are using some of the best people in the industry. Here’s a few behind the scene photos on how we assure our quality control. 1) Lab dips. 2) Color fastness. Super bright light that is suppose to duplicate the effects of sunlight in a short period of time. 1) Oven 2) […]

DJ AM spotted sport’n our TDF tee. Spotted by none other than cobrasnake.

Our girl Caroline (model and hair doer upper extraordinaire) was in town and stopped to say hi. Caroline is one of those girls, guys dream about. She’s smart, down to earth, giving, knows how to laugh, and stunningly beautiful. More pics of Caroline in our fall campaign coming soon. Sneak Peek here. Congratulations!

Check out the illest cop car…

When two of your good buddies tell you that you should go watch a new film cuz they think you would like it.. You prob should go check it out.. Josh Madden and Joanne Cruz was telling me about This is England. Skin heads, Ben Sherman, Fred Perry, Doc Martins, in the 80’s. Definitely worth […]

On our way back to our studio we stopped by to say hi to Wendycity. She was spinning at a pirate bar in downtown a few blocks away from our studio.

New York is a city full of inspiration. A good friend took us to an abandoned ship in the city. Check out a couple pictures.

1) Justin Miller (DFA Records), Joanne Cruz de la Cruz 2) Jordan Silver and Josh Madden. (Two brothas from anotha motha) Bike riding to the next spot in nyc.

Rickey and Sky (Flight Club/Cartel Goods/LTD) of Riottt hosted a social down at the koi lounge. 1) Rickey, Sky, Logan 2)Jakuan, Timmy, Sung 1) John, Chad, Jiae from Theme 2) Sung, Hawaii, Jakuan 1) Haze, Omar 2) A-Trak, Bijules

Our buddy Aimee Santos spotted Fergie in our Turq jeans in ‘life in style’ mag on her flight home to L.A. from south east asia. Raybans, lighting bolt vee neck tee and cassette jeans… Sounds like kids we know…. Styled by Renie P.

Everybodies knows about Apple’s new iphone. Everybody knows people have been bugg’n out waiting for the new iphone. I mean standing in line to get a phone… lets think about that for a minute, are you crazy….  but thats what people have done.. People have gone mad with the new iphone, partly thanks to our […]

Rickey stopped by the studio the other day, it’s always nice when he stops by to say hi and fills us in as to what he’s been doing, and what projects he’s been working on.. During his last visit, he was kind enough to drop off a Cremaster 3 book by Mathew Barney. He said […]

1.) Ten Bells is an old pub est 1753.. a place where good o’l Jack the Ripper used to frequent. P.T. sent us these pics of cassette posted up in the east end-London.

Cassette stickers spotted at pipe.

A behind the scenes pic of John from Theme Magazine getting fitted and kitted in a hand tailored cassette suit.  

Take a sneak peak at our A/W 2007 book. House of Cassette A/W 2007 — Life is about the Hidden Treasures. For this Fall/Winter 2007 collection, the design studio at Cassette looked toward Alaska for its inspiration. In the minds of many, Alaska denotes a land where solitude reigns and the land lays barren, the […]

Hello…. Pic sent to us: Jessica Alba cop’n a pair cassette red denim.

Our girl Mariel put us on Rihanna. She’s rock’n the yellow cassette’s on MTV’s TRL. Thanks Mariel.

James introduced me to Brett at our trunk show at American Rag Cie. Brett is a really cool guy. Brett has a really good postive energy about him. Brett is the man behind unholy matrimony and has worked with Comme des Garcon.. nuff said. Pics from Brett Westfall’s opening for his “Sherf” paintings across the […]

Our buddy Rickey just got posted up in the Summer issue of Nylon Guys. They dedicated a whole page to him.. Congrats to Rickey… It’s a really good article. Rickey is rock’n cassette cardigan and cassette black denim.

Andy and Kathleen dropped by the studio while on Holiday from Hong Kong to say hi. Andy is one of the keys, from the Six Keys Gallery in Hong Kong. He also is the developer of the new Rubicks cube. Kathleen runs a couple of businessees in Hong Kong one of which is a clothing […]

Sung of Clae, Rickey of Evil Monito and John of Theme Magazine met up at the studio and kicked it for a while before we went out and grabbed dinner and some drinks. Conversations went into the morning… To say big things are happening for these guys.. wouldn’t be right because they have been doing […]

One of our best buddies Joanne Cruz stopped by the studio the other day. I have known Joanne for what seams like forever and a day. We actually went to Design/Art college together. Not only is she a great designer with mad style… She is one of the nicest caring people I know. Joanne, Is […]

We really like blonde redhead! We were really happy to find out that Blonde Redhead was going to perform on national television. They gave a very cool performance on live television performing their title track 23 on Conan. From Left to right. Simone Pace, Kazu Makino, and Amedeo Pace. Wholy moley Simone rock’n cassette. Our […]

Photos from pokernight.. special thanks for all those to stopped by to play and say hi..

We’ve been getting emails these past few months asking us when, when, when are the colors gonna be out…. Cassette Summer colors hitting the floors the next few days…  

The cassette crew rolled down to the desert for an action packed weekend. Between the line up at coachella and the slew of pool parties that was going on during and after show… Coachella 2007 was nothing short of freck’n awesome. This years line up was simply amazing. Far too many to list.. Here are […]

Omar was telling me that Dennis and Rob from Crooks’n Castles was also going to be in Hong Kong. I have known Dennis and Rob since my high school days. So, it was really cool seeing them out in Hong Kong. They were staying at the Peninsula Hotel, umm yes the Peninsula Hotel in Hong […]

Andy one of six guys that make up a crew called the Six Keys in Hong Kong. He invited me over to the Six Keys miniramp/gallery. This is a perfect 4 footer. One of the guys Jimmy, architect by trade CAD’d up this piece of perfection. Check out the construction at the coping. Played the […]