deb.o.nair |ËŒdebəˈne(É™)r| adjective (of a man) confident, stylish, and charming. To be called Debonair is one thing, thinking of your self as debonair is quite another.. I’ve been called debonair in past and probably laughed every time someone has called me debonair. I really don’t consider myself as debonair person. I think it’s one of […]

Check out a new interview on House of Cassette and myself by the lovely Vicky Herrera in the latest issue of Status Magazine. Status Magazine has been keeping it international with cover features like A-Trak, Uffie Fafi and current cover (hate her or love her) Lady Gaga… Glad to see they wrote pieces on me […]

Our Buddy Rickey Kim asked me to write a piece for the Young Hollywood issue of 944 mag.. ——- Over the course of the many years that I’ve known Hollywood, there have been times I’ve seen her shine bright, and there have been times I’ve seen some dullness. She has made many dreams come true, […]

A little clip from our backstage lounge..

A huge thank you to W Hotels and Think PR for hosting a viewing of our new campaign and as well allowing us to present a selection of our new collection.. The VIP W Hotels back stage lounge was truly back stage of the tents in Bryant Park.. The W lounge was where VIPs/Celebrities(Justin Timberlake)/Press […]

Complex Photo Shoot with Aaron Yoo. Cassette selvage jeans. Cassette Black Overdyed Jeans

We’ll be hosting the Backstage VIP W Hotel Lounge at the tents in Bryant Park. If your in the Bryant park area.. please come by and take a break, have some drinks and a pop burger. We are presenting our new campaign. Monday February 16th 5-7pm W Hotels Backstage VIP Lounge Bryant Park Backstage Entrance […]

Japanese Magazine Gap Press Men featured Cassette’s Spring 09 New York Runway show. Gap Press is a premier magazine that cover high end runway fashion from top fashion cities around the world. So ill.

Nick Jonas wearing yellow cassette denim. At 16 he’s ranked in the top 40 of the most influential under 47. Nick Jonas wearing yellow cassette denim.

L.A.’s Menswear Designers Take Risks as Others Play It Safe by Erin Barajas, Manufacturing Editor Read the full Article Here

Cassette highlighted on WGSN. WGSN is one of the biggest trend forecasting research services in the world..

Our Buddy Joel Madden spotted coming out of ultra cool store Maxfields Rock’n Cassette Black Worn Denim..

The band All American Rejects wearing our striped tee and our tug boat tee.

Yellow Cassette’s..

Cassette Coat Cassette Shorts

While in New York for Fashion Week I met with Samantha over at Nylon Magazine.. Thanks Samantha, Marvin, Jared, Faran and all the girls and guys at Nylon.. And many thanks to Claudine at Think..

Our buddy TroubleMaker stopped by the studio to drop off his new mix cd on his way out of town.. TroubleMaker Rock’n Cassette Leather Jacket and Our Black Nights Jeans Justice-TroubleMaker Edit Justice-TroubleMaker Edit

The Cool Kids posted as one of the most stylish bands on mensstyle.com A name like the Cool Kids tempts comeuppance, but Antoine Reed and Evan Ingersoll have enough swagger to make even cynics like us believe. Their sound recalls hip-hop’s golden age (think Eric B. and Rakim or Run-DMC) without merely parroting, and their […]

Actress Ashley Tisdale was spotted wearing our bright blue Cassette Jeans.

This Sunday’s LA Times :: LA Fashion Week :: The Fantasy Edition in the Image section.. “In the spirit of fantasy football, the Image staff has created a “fantasy fashion week.” It’s a modest proposal that could raise as many logistical problems as it solves. But it rethinks the basics- the key elements that have […]

Oct-Cover Mag Japan. Wearing our fall 08 plaid shacket. Cassette Plaid Shacket..

CASSETTE DEBUTS SPRING 09 COLLECTION AT NEW YORK FASHION WEEK Inspired by winters first thaw and the seasons symbolic new beginnings, the Spring 09 collections embody Cassettes own voyage and growth as a fashion force. After entering the scene with its formidable denim collection, the line has incorporated the fluidity of silk in its tops […]

CASSETTE DEBUTS SPRING 09 COLLECTION AT NEW YORK FASHION WEEK Inspired by winters first thaw and the seasons symbolic new beginnings, the Spring 09 collections embody Cassettes own voyage and growth as a fashion force. After entering the scene with its formidable denim collection, the line has incorporated the fluidity of silk in its tops […]

91 Live Fast Dress Pretty. Photo: Bronques

White Tie Affair performance at the Roosevelt Hotel and the Cast of MTv’s The Hills was there to get down…. 1) Engineer 2) Josh Madden Dj’n 1) On stage Audrina and Lauren Conrad and the White Tie Affair. 2) Ryan wearing our Rude Boy tee.

Cassette sticker on Mstrkrft’s laptop..

Hit in Japanese ‘Cover Magazine’.. Cassette Spring Fleece “Nate Short.”

John ‘n Jiae and the guys at Theme have done it again.. With issue 15.. “On Your Mark” The Beijing Olympics issue. This issue features way to many things to list… This issue covers the gamut of from secrets of ancient Chinese medicine using 6 to 20 herbs to help heal sports injuries…. to featuring […]

Audrina Patridge of the Hills spotted wearing our jeans..

Check out what our buddy Josh Madden styled using our Bruno Jacket.. 1) Matt of Kill Hannah..